Are you a search marketer or PR professional? Then you know the importance of understanding your social circles. You want to know influencers, who they are and to whom they are connected. You surely want to know who links to them and what they’ve been doing on Twitter, for example. You probably have tools and lists …
Below is an interview I conducted with Erin Everhart, Web and Social Media Marketing Director of 352 Media Group. Erin is speaking on the “Screw Link Building. It’s called Relationship Building” at SES Chicago 2012. Building a blog is only half the battle. Getting it discovered and building traffic towards it will remain a lifelong …
The moment you hear your client say these words, your SEO radar goes on alert: “Are you sitting down?” In other words, beware of what clients decide to do on their own when you’re at a conference. Upon returning from SES San Jose in August 2009 and embarking on a conference call with the client …
WordPress SEO plugin is now augmented with Linkdex‘s page optimization technology. Yes! As of May 9, 2011, you can have seamless “SEO power” and insights at your fingertips when publishing from within WordPress. Let’s define the power behind this integration: WordPress is the leading content management system (CMS) and blog software that’s free. Many search …
You can balance your social media life between “I don’t have time for it” and “I can’t stay away from it!” Social media participation is no longer a topic of debate. Businesses and consultants who have an online presence and a customer base MUST be involved in the conversation. People are talking. Now, one of …
