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Cameron Olthuis

Cameron Olthuis

Cameron Olthuis

Latest posts by Cameron Olthuis (see all)

  • Digg Adds Image Functionality - December 5, 2007
  • Gamespot: How To Destroy Your Brand And Alienate People - December 3, 2007
  • Firebrand – All Ads, All The Time - November 29, 2007

Articles by Cameron Olthuis

Social Media

And Now: Back To Our Regularly Scheduled Searching

Posted on September 14, 2007 by Cameron Olthuis | 1 comment

Remember that article from last month, encouraging you to start paying attention to MSN Live Search? Well the results from August are in and they’re not pretty.

Social Media

Build Your Social Media Profiles With This Extension

Posted on September 13, 2007 by Cameron Olthuis | 4 comments

You may recall our very extensive walkthrough and review of the Netscape Navigator 9.0 social browser. Today we look at a social browsing project of a different sort, and this time directly integrated into Firefox.

Social Media

Facebook Rises, MySpace Falters

Posted on September 11, 2007 by Cameron Olthuis | 1 comment

Compete reported today that with 15.7 billion page views, Facebook is now ranked third in terms of traffic, and MySpace, which has thus far enjoyed both healthy growth and a long run as the leader in social networking, is declining and may not be in the lead for long.

Social Media

Social Media is the New Word-of-Mouth

Posted on September 10, 2007 by Cameron Olthuis | 2 comments

I have to admit, reading the New York Times’ recent commentary on how word-of-mouth is the future, caught me a little off-guard. Discussing the future of the music business, and the online business model in general, the article argues that Facebook may not last much longer and that word-of-mouth is the future.

Social Media

The Absolutely Wrong Way to Market Yourself

Posted on September 9, 2007 by Cameron Olthuis | 4 comments

A few days ago, I got a couple of invites to a new social networking site, Quechup, from a friend of mine. While ordinarily I would’ve signed up for the site (just to see what the fuss was about and perhaps to write about it), this time I found my friend online and asked him if it was worth joining.

Social Media

Yuwie: Getting Paid to Network – Could it Work?

Posted on September 7, 2007 by Cameron Olthuis | 47 comments

Yuwie is a relatively new social networking site and has really taken off. The site doesn’t differentiate itself with the features it offers or the market that it trying to capture. On the contrary, Yuwie differentiates itself by paying its members for using the site for every action they take on the site, and even the actions resulting from them.

Social Media

The Battle of the Google Search Ads – Why Web Ads are the Future

Posted on September 6, 2007 by Cameron Olthuis | 3 comments

I’m sure most of you heard about the $200 iPhone price cut that Apple announced yesterday and the sound of hundreds of thousands of early-adopters scream. Here’s a look at the ensuing battle of the Google Search Ads that resulted from Apple’s move. And why television and print advertising is a thing of the past.

Social Media

Multiply Your Exposure by Going International

Posted on September 5, 2007 by Cameron Olthuis | 2 comments

It’s true that a majority of blogs based out of the U.S., U.K., and Canada have a predominantly English-speaking audience but they also have around 20% of their traffic coming from non-English-speaking countries. Here’s how to increase that 20% figure and further capitalize on the international audience in two easy steps.

Social Media

MySpace Fashion: Vogue or Waste of Time?

Posted on September 1, 2007 by Cameron Olthuis | 7 comments

While other social networking sites, and especially MySpace’s biggest competitor, Facebook, are trying to expand into the professional networking space, the social networking leader is moving in a different direction. Do they know something the others don’t or are they just sadly misguided? Let’s find out.

Social Media

StumbleUpon: Exposure That Lasts

Posted on August 31, 2007 by Cameron Olthuis | 9 comments

After looking at my statistics after numerous posts from my site were submitted and promoted on StumbleUpon, I saw a huge difference between traffic from the more mainstream socially driven sites (i.e. Digg and Netscape) and that from StumbleUpon, in a very positive way.

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