Section Targeting by Google AdSense This just makes so much sense! As a publisher and Webmaster, you can tell your contextual ads, which content is the real content on the page. As you and I know, many content management systems default text into titles and meta information into the pages, that have nothing to do …
Advertisers Switching from Google AdSense to Yahoo Publisher Network In a WebmasterWorld thread named How is the Revenue with YPN compared to Adsense? members who have the privilege of being accepted into the YPN beta testing period are discussing how the revenue compares. What is interesting is that people are now reporting lower CPC earnings …
Wikipedia Treated Too Well in Google? A WebmasterWorld thread named Wikipedia gets too many high rankings shows one members dissatisfaction with Google ranking Wikipedia too well in Google results. For those of you who do not know what Wikipedia is, it is basically the largest wealth of knowledge maintained by volunteers online today. Basically, contributing …
Yahoo Search Index Size Inflated? Forget if size is important or not, we probably all agree relevancy is where it is at. But the question if it is true or an inflated number. Anyone with some schooling in statistics knows that you can make a numbers say almost anything you want (its pretty cool). But …
Landing on Google News Home Page Google News is rising in popularity and that means publishers want their content syndicated in Google News, I know I do (Matt???). A thread at Cre8asite Forums named Tips on getting on the Google News homepage asks the member base for advice on how to get your articles featured …
Ask Jeeves Name Game Looks like the folks at Ask Jeeves are getting a free small focus group on the name change over at Search Engine Watch Forums. The thread is named Ask Jeeves Name Guessing Game and asks the members which name they think Ask Jeeves will choose in the long run. In the …
Update on Yahoo Publisher Network: Phone Support I received an automated email about some feature enhancements to the Yahoo! Publisher Network and it contained a phone number. So I gave them a call to report an issue with an ad not displaying on this archive page. They answered the phone, took the time to review …
Google AdWords to Test Longer Descriptions in Ads By way of Search Engine Watch Moderator, OptimizeOnline, Google Launch Phase 2 of Longer Ad Text Beta Programme. Basically, Google AdWords will up the description character limit to 200 and then test the CTR rates of those ads versus the original ads. OptimizeOnline says that some advertisers …
Affiliate Management Software There is an outstanding thread taking place at Search Engine Watch for those of you that are deeply involved in the affiliate industry. The thread is about Favorite Affiliate Management Software and is already on post number 11. Stuntdubl, WMW mod & WeBuildPages SEO, asks about some good choices for affiliate management …
Testing Yahoo Publisher Network Contextual Ads An interesting thread at WebmasterWorld named Will you test Yahoo Ads on your website? sprung up in light of the recent rumors that Yahoo! Publisher Network Coming Soon. Based on the thread it looks like most won’t be loyal and will try out Yahoo!’s AdSense-like product when it comes …
