It’s a no-brainer that social networking sites can be a company’s great marketing tool. It helps business owners to connect and build relationship with their customers. Plus, it’s a great channel to advertise new products or services. However, mishandling a social media account can ruin a business big time. In addition, these websites are also …
Just when you thought that your website is doing okay with your current link building strategy, you noticed that it started slowing down and produces no value at all. Don’t fuss! This form of fluctuation really happens. What you have to do is to rethink your link building strategies. Change Your Environment More often than …
It goes without saying that social media can help your business’ online presence to go farther. However, it requires thorough planning—a thing that online marketer wanna-bes and noobs don’t know. Creating an online presence for your business obviously requires a clear idea on how you should use various social media channels to engage your target …
Imagine this scenario: You have a thoroughly planned and well-designed website, an effective search engine marketing campaign, and then your website generates huge traffic. However, your conversion funnel is going down the drain. Don’t fuss! There are various ways on how you can resolve your conversion funnel dilemma. Take Advantage of Funnel Visualization It will …
In order to expand its social networking service, Google will acquire Silicon Valley startup, Meebo. The acquisition was announced last Monday, and it was rumored that the deal’s financial term is around $100 million. Acquiring More Google Plus Tools The search engine giant’s acquisition of Meebo will bring in more tools to Google Plus, which …
It is always a great feeling for an entrepreneur to receive positive feedback from his or her customers. What makes it good is the fact that businesses can take advantage of these recommendations to strengthen their brand’s credibility with other consumers. Consider Your Assets Apparently, you cannot generate good reviews unless you have happy customers …
While blogs are a great way to leverage your brand, it is also a great tool when it comes to networking. Other than interacting with your audience and content link building, there are other great ways that you can build links with your blog. What is a Blog Carnival? As Search Engine Journal’s Ann Smarty …
From Google Product Search, it will be renamed to Google Shopping. Other than the name, it will also impose a new business model wherein merchants have to pay in order to be listed. Although the new Google Shopping can improve the user search experience, it is also likely to raise new worries that the search …
It appears that the much-anticipated day for the Google+ Pages and Google Places to merge has arrived. The Google Places has been totally replaced by the new Google+ Local pages, and roughly 80 million of Google Places pages have been automatically converted to the new feature. Introducing the New Google+ Local Google+ Local has converted …
Just like beauty, your marketing campaign’s value is in the eyes of the beholder. For brand marketers, well-designed banners that are presented to target customers on quality website are perceived as value. It’s also the same with high click-through rates that drive qualified audience is also something valuable. But in the world of performance display, …
