How Offering Workshops Can Help You Bring In Clients Over Time
Because I own my own company I know how hard it can be to continually bring in new clients and keep a steady flow of...
About
Melissa is a Sr SEO Analyst at Cox Enterprises, a marketing consultant and the owner of SEO Aware, LLC. Melissa has been in the SEO indusstry for 15 years. She uses her psychology background to help businesses create effective social media strategies, social media teams, and the content that meets the marketing goals of the company.
Articles
An Interview with Jordan Kasteler About His New Social Media Marketing Book
Jordan Kasteler has had quite the career. He was the Senior SEO Analyst at Overstock.com, a co-founder of Search and Social, the SVP of Content...
Google’s Matt Cutts Explains Fetch as Googlebot in “Submit to Index via Google Webmaster Tools”
Matt explains this newer feature and tells you about all the options you have with Fetch as Googlebot.
Does the Follower / Following Ratio Matter in Terms of True Influence on Twitter? [POLL]
There are Twitter users that have 25,000 followers, but they follow 24,870. Do they have true influence or does the person that has 5000 followers...
9 Audiences Your Content Marketing Should Address
Everyone is different when it comes to interests, education, skill levels in different industries, etc. One of the biggest mistakes I see businesses and bloggers...
An Infographic To Help You with Valentine’s Day Flowers
Happy Valentine’s Day from SEJ! I was looking at all the Valentine’s infographics and found one that I thought could be very helpful for many...
Most Popular Jan. 2012 Articles on SEJ
We have a lot of very talented people writing for SEJ. As a thank you to them I want to highlight their January articles. The...
Amazon Rakes in the Money With Free Shipping [INFOGRAPHIC]
Shipping charges are a huge part of my decision process when buying online. The infographic below reminds me of me :-). I leave a lot...
Global Keyword Bid Optimization With OptiMine
OptiMine is Bid Optimization Software that claims it “improves paid search results by 25 percent or more and backs up the results with the industry’s...
Matt Cutts Explains How SafeSearch Works
Google’s Matt Cutts answers a question about how SafeSearch works. The link Matt mentions is below the video. If you’re a website owner and you...
Easy Way to Understand Google’s Panda
There are so many myths out there about Panda and what it means. This infographic from Single Grain makes it very easy for you to...
Zendesk Announces Availability in Google Chrome Web Store
Zendesk, the cloud-based help desk technology behind Groupon and Zappos, announced today its availability in the Google Chrome Web Store. Zendesk has two offerings on...
Need a Cheat Sheet for Social Media?
Well, Flowtown made a fantastic one and we want to share it with you. Now obviously many of us do not need this cheat sheet,...
BlueGlass Aquires Voltier Digital
When asked about this acquisition Chris Winfield said, “I have known and worked with the team at Voltier for about 4 years (that’s actually 28...
Klout Myth Busters: Thoughts From the Experts
I have heard so many crazy things about Klout and I am seeing the same myths repeated over and over again. So, I asked some...
Interview with Ryan Jones: Big Brand SEO, Social Media & More
Can You Tell Us About Your Current Job? I’m the Senior Search Strategist at Team Detroit. We’re a full service agency owned by WPP. I...
Feed Your Body Like You Feed Your Brain: SEO Recipe Collection
I know that recipes are totally off-topic and abnormal for SEJ. But I put this post together for 3 reasons: SEO’s and Internet marketers can...
Important Google News: Recap for Last Week
If you were sick last week or on vacation or in a coma you missed A LOT of Google news. Here is a must read...
See a Breakdown of Top 10 Industries Contributing to Google’s 2011 $37.9B Revenues
Did you see Google’s “disappointing” #37.9 Billion 2011 earnings announcement for their 2011 ad revenues? Ever wonder which industries contribute the most to Google’s ad...
6 Tips for Being A Good Blogger in 2012
Obviously, as the managing editor at SEJ I read a lot of articles. I read tons of blogs, online news sources and I read posts...
Interview with the Chris Boggs, President of SEMPO
I interviewed the Chris Boggs via telephone and it was a very exciting geek-like conversation. We discussed SEMPO and upcoming conferences where you can see...
[POLL] Have you ever unfriended a family member on Facebook? Have advice?
I know many people have at least one family member they would like to unfriend, but how does one do this without causing problems? Have...
Interview with Scott Cowley on SEO, Company Support and More
Scott Cowley is the in-house, SEO ninja at ZAGG. He is very smart, very funny and a real genuine person. I asked on Twitter what...
Interview with Annie Cushing on Google Analytics
Annie Cushing is the Director of Analytics for BlueGlass. She is the analytics ninja to listen to and follow on a Twitter. She also offers...
Interview #1 with Joanna Lord for PPC Beginners
Joanna Lord is the Director of Customer Acquisition at SEOmoz.org, a leading SEO software company out of Seattle, WA. While she currently heads up SEOmoz’s...
Data to Help Your Clients Strategize for 2012
I know that there are clients that do not really understand why SEO’s and Internet Marketers are recommending different online marketing strategies. I also know...
The Evolution of Facebook Features [INFOGRAPHIC]
GroSocial and Reid Johns created this infographic. Fantastic timeline of data to use for research.
Apps for New Year’s Eve 2012
Here is a collection of New Year’s apps you may need. We are going to start with apps to help you get a cab and...
Facebook Timeline Poll Results and Some Helpful Links
Last week we asked if you have the Facebook Timeline enabled and how you felt about it. These poll results are really interesting. Have it...
Search Geeks, Win all-expense-paid trip to SMX West 2012, San Jose, CA and an Apple iPad
The SMX Biggest Search Geek contest sponsored by Marin Software is open to anyone willing to test their SEM chops with 20 tough questions about...