Comments on: Alternative Link Building Strategies

By: Madhead

Madhead — Mon, 14 May 2007 12:27:04 +0000

Thanks guys! You brought me to the point to reconsider my link strategy.

By: Wayne Smallman

Wayne Smallman — Mon, 14 May 2007 09:17:44 +0000

I’ve past this article onto a few people as a guide to managing content migration and domain name transfers.

Some really good (and reassuring) advice in here.

Well done guys!

By: Jonathan Street

Jonathan Street — Mon, 14 May 2007 08:59:49 +0000

Hi Andy,
You’re absolutely right. When I dropped the old domain the toolbar PR was 2 but in reality it would have been higher. My point was that it takes a little while for the updates to filter through.

I’ve just noticed in my previous post that I said traffic was affected. This was a typo, traffic was *un*affected by the move.

By: Andy Beard

Andy Beard — Mon, 14 May 2007 00:11:33 +0000

Jonathan that was probably your visible pagerank, assigned the previous time Google did an export.
Your old domain might well have been PR4 when the next export in January happened.

You should still redirect those links.

By: Jonathan street

Jonathan street — Sun, 13 May 2007 22:16:31 +0000

I set my blog up back in July 2006 and decided to move domain in I think December 2006. At that time my pagerank was just 2. Moving to the new domain it dropped to zero but traffic was affected. As such I didn’t worry about it. With the most recent PR update I’m now getting a 4.

Concentrate on traffic and in a few months your pagerank should be back to something like what you expect.

By: DotNetNuke Consulting

DotNetNuke Consulting — Sun, 13 May 2007 16:30:35 +0000

I should change my strategy.

By: CarstenCumbrowski

CarstenCumbrowski — Fri, 11 May 2007 12:34:00 +0000

“So I’ll jump back to PR 5 on my new web address?”

Wayne, it should, if the whole site moved. I would still get links changes as much as possible, because the redirecting might not stay in place forever.

Also search engines make mistakes and the 301 redirect just adds to things that can go wrong. Its an additional layer of complexity which you should avoid if you can.

You might add directs for moved pages to somewhere else and suddenly are there 2x 301 redirects happening from old links. I don’t know how much redirects search engines follow, but that number if certainly finite.

“And thanks for the help!”

You are welcome.

By: Wayne Smallman

Wayne Smallman — Fri, 11 May 2007 10:16:25 +0000

#CarstenCumbrowski: “Hi Wayne, are you referring to the PR in the Google Toolbar? That PR will stay Nada for 3+ month and eventually come back.”

So I’ll jump back to PR 5 on my new web address?

I hope so, then all of my hard work won’t have been a wasted effort.

“I would not freak out, if a proper 301 redirect is in place for the old pages to the new. I would double check that, if it was done by somebody else for you…”

Yeah, they’re all set-up right, thanks.

And thanks for the help!

By: Andy Beard

Andy Beard — Fri, 11 May 2007 10:03:45 +0000

Mininets have always worked, and probably always will. I wouldn’t create too many on the same C Block, and I much prefer nice PR5 sites with just a few pages providing sitewide deep links to valuable content.

There is a significant difference between what works for SEO, and what an SEO consultant will openly talk about when prospecting clients, because Google is not too keen on linkfarms.

By: Raj Dash

Raj Dash — Thu, 10 May 2007 16:34:31 +0000

@Rebecca: I think that with SEO, it’s easy to generalize methods and say it does or doesn’t work. But in reality, if you satisfy the necessary conditions for a particular methodology, you’ll have success.

It also depends on whether you’re look to build brand, pagerank or traffic. Alternative link building methodologies usually enhance one but not all those three.