Comments on: 4 Actionable Tips to Optimize Links in an Email Message http://www.searchenginejournal.com/4-actionable-tips-to-optimize-links-in-an-email-message/10441/ Latest Search Engine News from the Search Engine Journal Mon, 22 Mar 2010 14:37:14 +0000 http://wordpress.org/?v=abc hourly 1 By: Beth http://www.searchenginejournal.com/4-actionable-tips-to-optimize-links-in-an-email-message/10441/comment-page-1/#comment-1100689 Beth Wed, 20 May 2009 19:33:12 +0000 http://www.searchenginejournal.com/?p=10441#comment-1100689 Good tips here, but I wanted to add that using URL redirects (such as tinyurl) often causes a problem when hitting spam filters. My email marketing software (iContact) doesn't allow me to use (what they see as) suspicious re-directs. Good tips here, but I wanted to add that using URL redirects (such as tinyurl) often causes a problem when hitting spam filters. My email marketing software (iContact) doesn’t allow me to use (what they see as) suspicious re-directs.

]]> By: Jen http://www.searchenginejournal.com/4-actionable-tips-to-optimize-links-in-an-email-message/10441/comment-page-1/#comment-1100563 Jen Tue, 19 May 2009 10:10:26 +0000 http://www.searchenginejournal.com/?p=10441#comment-1100563 excellent advice, thanks. excellent advice, thanks.

]]> By: wbw_Jeff http://www.searchenginejournal.com/4-actionable-tips-to-optimize-links-in-an-email-message/10441/comment-page-1/#comment-1100482 wbw_Jeff Mon, 18 May 2009 17:40:05 +0000 http://www.searchenginejournal.com/?p=10441#comment-1100482 Good article. Am going to link to it from this week's newsletter if you don't mind. On the image links I always provide at least one text alternative as you suggest. But about 1/3 of the people like to click on the image and they should be accommodated, of course. On the outgoing links issue there are services that will try to tell you if any of your links in particular will get you in trouble. For example http://www.bad-neighborhood.com/text-link-tool.htm ( http://bit.ly/BBdqp if the long link broke). Good article. Am going to link to it from this week’s newsletter if you don’t mind.

On the image links I always provide at least one text alternative as you suggest. But about 1/3 of the people like to click on the image and they should be accommodated, of course.

On the outgoing links issue there are services that will try to tell you if any of your links in particular will get you in trouble. For example http://www.bad-neighborhood.com/text-link-tool.htm ( http://bit.ly/BBdqp if the long link broke).

]]> By: Andreas Nurbo http://www.searchenginejournal.com/4-actionable-tips-to-optimize-links-in-an-email-message/10441/comment-page-1/#comment-1100454 Andreas Nurbo Mon, 18 May 2009 14:52:41 +0000 http://www.searchenginejournal.com/?p=10441#comment-1100454 When it comes to image links using alt text is always good. For the email openrate tracking I put something like "To view the offert entirely click show/view/get images" in an 1x1px image. When it comes to image links using alt text is always good.
For the email openrate tracking I put something like “To view the offert entirely click show/view/get images” in an 1×1px image.

]]>